The Chic Guide to London:
5 Luxe Locations You Can’t Miss
Written by Alicia Tomkinson
Earlier this month, we unveiled our most exclusive collection of the year in collaboration with Leonie Hanne—a capsule brimming with limited-edition gowns and garments, each piece a nod to red carpet opulence and high-fashion allure. For the shoot, we journeyed to the heart of London, capturing the collection at The Ned, one of the city's most esteemed luxury hotels, the perfect setting for such an iconic debut.
Leonie, the 36-year-old German beauty now gracing London, describes the destination as “already very inspiring,” detailing that “it’s the one city in the world where people love dressing up. Even if it’s just getting your coffee, office outfits or going to the gym, you will always see a stunning, inspirational outfit.”
London is a city that never fails to seduce with its blend of old-world charm and modern glamor. Whether you’re a long-time resident or visiting for a whirlwind trip, this iconic city has a little something for everyone—especially if you’re in the mood to indulge in style. So, we’ve curated the ultimate guide to five standout spots that are sure to elevate your London experience. From decadent afternoon teas to sultry night spots, let’s embark on a luxurious journey through the best the city has to offer.
CHELSEA
80 Days Around The World Afternoon Tea at The Kensington
Delightful, Classy, Lavish
Afternoon tea is a quintessentially British tradition, but The Kensington in Chelsea takes it to a whole new level. Inspired by Jules Verne’s famous novel, the "80 Days Around The World" afternoon tea offers a culinary journey that transports you across the globe without leaving your seat.
Imagine nibbling on a delightful assortment of treats, each representing a stop in Phileas Fogg’s journey. From Indian-inspired spiced cakes to French pastries and classic British scones, every bite feels like a decadent escape. Sip on exclusive teas while soaking in the lavish yet relaxed atmosphere of this high-end hotel. It’s perfect for those who love to indulge in both travel and taste.
EUSTON
GOTHIC BAR
Dark, Ambient, Mystique
Nestled in the heart of Euston is Gothic Bar, a haven that offers a refreshing twist to London’s cocktail scene. With its dark and moody décor, this spot brings a touch of Victorian mystique to the city’s nightlife. Think velvet drapes, low lighting, and candle-lit tables that set the stage for a night of intrigue.
Signature cocktails like the "Gothic Revival" are crafted with the same level of artistry that the bar's ambience evokes. This is the place where you come to disappear into a different time, a different world—one where every sip and every glance feels like an intimate secret. Perfect for those who seek something less mainstream but equally upscale.
LEICESTER SQUARE
THE HIPPODROME CASINO
Chic, Exclusive, Adventurous
For the truly adventurous—and those not afraid to let their hair down—The Hippodrome Casino in Leicester Square is part of London’s most exclusive and provocative nightlife venues. Known for its Magic Mike performances and tempting atmosphere, this is where the "fashion elite" and A-listers come to play after dark.
Dripping in opulence, The Hippodrome Casino exudes a vibe that’s equal parts hedonistic and chic. It’s not just a bar; it’s a full sensory experience, with performances that push boundaries in every sense. If you’re looking for a night of excess, glamor, and unforgettable moments, this is your go-to.
RUSSELL SQUARE
Fit’z Bar & parlour
Vintage, Classic, Refined
Art Deco elegance meets contemporary cool at Fit’z Bar & Parlour, located within the stunning Kimpton Fitzroy Hotel in Russell Square. This bar is a lesson in understated luxury, blending rich, velvety textures with a playful yet refined cocktail menu that speaks to the bar’s vintage-inspired design.
Expect beautifully crafted cocktails that celebrate both classic mixology and modern twists. The "Belle Époque" is a particular standout, served with a flourish in an ornate glass that feels almost too exquisite to touch. The atmosphere here is both intimate and lively, making it the perfect spot for a glamorous pre-dinner drink or an indulgent late-night rendezvous.
Mayfair
LUSIN
Elegant, Sophisticated, Traditional
Tucked away in the ultra-stylish Mayfair neighbourhood, Lusin offers a taste of "Armenian fine dining" in one of London’s most prestigious postcodes. This elegant restaurant exudes sophistication, with an interior that feels like a contemporary art gallery and a menu that is as refined as it is authentic.
The dishes are inspired by traditional Armenian flavours but are presented with a modern twist, creating a dining experience that is both comforting and avant-garde. The lamb chops marinated in Armenian spices are a must-try, paired with an impressive selection of wines. Whether you’re looking to impress a date or enjoy a luxe dinner with friends, Lusin offers a beautifully chic yet warm dining experience.
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All orders will be completed by WITH REACH USA LLC, our international seller.
